Planning an event is all about choosing the right venue, making sure to pick the right menu, curating the guest list, and providing the right entertainment. But none of that will matter if there’s no one to capture the moment. Even though nowadays most phones have more than adequate cameras to shoot some high-quality pictures and videos, it all pales in comparison to what a professional videographer can do.
After all, the right videographer will not only have the right equipment but an eye trained to look for those special moments you’ll want captured for eternity. Whatever budget you set for the event must be enough to include a professional rather than trust your guests to capture snapshots of the event. And you should also be ready to invest quite a bit of time on finding just the right kind of videographer.
Set a Budget
Speaking of money, this is incredibly important. Try to do a little bit of research to get an idea of what you’ll be getting for the amount of money you’re willing to pay. Some professional videographers offer great quality for reasonable prices but a really long turn around, so you won’t be seeing the results for months after the event. Others might have a faster turnaround but work at higher rates. And of course, there are lots of videographers that have great prices and portfolios but might not have the right equipment to shoot the venue you’ve chosen. So, keep in mind your priorities when setting your budget for the videographer.
Define Your Style
There are many different styles of videos and you’ll need to find one that you need. Some people opt for corporate looking videos with simple editing, while others favour a more candid approach with a more artistic style. Defining what type of video you like the most will make the process a lot easier, as videographers usually choose to work in only one style and you’ll be able to see it just by looking at what they’ve done before.
Check Their Portfolios
Professional videographers have their portfolios readily available for any potential clients. Though keep in mind that some videographers hide their more “mainstream” work (i.e. Weddings, birthdays, corporate meetings, etc). That is to say that if you find a videographer that you really like but see they don’t have any events in their portfolio, don’t be afraid to ask them whether they’ve done that kind of job before. In general, you should always see their previous work before sealing the deal.
Have an Honest Chat
It’s also a good idea to keep references of what you’d like your video to look like and bring them on any meetings you have with potential videographers. It’s important that you both know what kind of results will be expected. Be sure to be as honest as possible with the videographer that you choose to work with. They can help you realize whether you have unrealistic expectations or point you in the direction of someone that can get the job done.